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ObjektFlux Studio
Lumen

Lumen

digital productidentitystrategy
2025

Client

Lumen Health

Year

2025

Services

digital product, identity, strategy

Technologies

Figma, Principle, React Native

01 / Challenge

Health apps are either clinically sterile or aggressively cheerful. Lumen needed to feel calm, intelligent, and deeply human — without looking like every other wellness brand in the App Store.

02 / Solution

A design system anchored in biorhythm — gentle curves, breathing motion principles, and a color palette drawn from natural light cycles. The product interface puts data in service of feeling, not the other way around.

03 / Results
3.2 → 4.8App Store Rating
+220%MAU Growth
04 / Visual
Lumen — visual 01
Lumen — visual 02
Lumen — visual 03
Lumen — visual 04
Lumen — visual 05
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